Chris
Focusing on the Little Things
I was at a local breakfast chain (Chez Cora’s) over the weekend and there was a table with two children literally hanging off the wall and climbing anything they could, as children are apt to do. It was apparent that, aside from the food (and the colouring pages), there wasn’t much of anything for the [...]
Getting Engaged (with your Customers)
I was reading up on some of the VizThink 2008 session summaries that people have been blogging about, and there was one bit from Jim Haudan’s Drawing the Big Picture: Strategy Alignment and Deployment Using Visualization session that sort of stuck out at me:
“Gallup polls indicate that 300 billion is lost in productivity as 25% [...]
Economics over Experience
I’m typing this post from my newly resuscitated iBook (2005 vintage). Over the holidays, someone accidentally stepped on the end of the AC adapter, crushing the metal shielding and bending the center pin beyond repair (I tried to bend it back slowly and it snapped off).
After the initial shock, I thought, oh well, I’ll [...]
5 Secrets to Maximizing your Tips as a Server / Waiter
While I typically like to focus on customer experiences from the customer side, this post is a win-win from both sides. For anyone that’s been a server or a waiter in a restaurant, these should, for the most part be common sense, but you’d be surprised at how often people get them wrong. Put these [...]
Guess Who’s Cofffee Requires Math to Prepare
Starbucks is, by definition about creating remarkable experiences and going that extra mile. They’ve built their entire reputation on it. So why is it that the store experience doesn’t quite translate whenever I try to make that “perfect” cup of their coffee at home?
The Pop Shoppe as Social Object
On what was a pretty normal and sedate work day, a colleague from work brought in a bottle of old-style Pop Shoppe pop (soda to those of you south of the border) , which has recently been resurrected from the graveyard of the 80’s. What struck me as interesting was the excitement that the return of this product inspired in my colleagues. It was almost as if they regressed to childhood in front of my eyes, swaddled in oversized adult clothing as they marvelled at the bottle.
3 Tips to Get Your Hive Buzzing
For something to be exciting, to become viral or sought out by others; it has to be unleashed by a positive and sincere enthusiasm from the creator and her internal community who give life to it. [Read More]
The New Rules of Naming
Seth talks about the new rules of naming.
The World is in Short Supply of Laughing Children
Or so you would think given the number of commercials that use the single giggling child sound effect. Here’s what I’m talking about:
[audio:LOL.mp3]
This sound ships with Trillian as the “LOL” sound, and can be found (I almost expect it) in any commercial that features children enjoying a product or toy. I’ve seen it in [...]
Welcome to CrowdSpark!
CrowdSpark is about telling a story. It’s about sharing experiences, business models, and marketing trends and things that are yet to become trends. It’s about branding, and how we look at branding, it’s about looking ahead, and looking behind us to where we’ve been. It is a process and a work in progress. We invite [...]
